The greatest migration on this planet happens once a year in China as Chinese New Year approaches. Appreciation of community hugs the heart tightly, and going back to one’s hometown, TuanYuan in Chinese, is a rite not so easily swayed by other responsibilities.
Rituals connect people. Culture stiches its thread down through generation after generation, influencing more and more people. The Chinese believe in lucky food. Oranges are a must, not just because of the resemblance to the Chinese pronunciation of ‘luck’, but also because they shine golden. A traditional festive table is occupied with an abundance of meat, in which the hope of wealth ensues. The colour palette is iconic. As festive vibes reach their peak, the streets are inundated with various shades of red from lanterns, flags and fashion. Another tradition involves lucky sayings. Gong Hey Fat Choi, which literally means happy new year, and may you have a prosperous one, echoes through the air, reaching everyone you encounter.
We enliven the Chinese New Year traditions at Lock Chuck. Let us reveal our annual spring campaign. We have invited our favourite local artist Evan to be our visual director once more, designing a cute emblem that combines our lucky number 67 and the image of a pig, representing the upcoming Chinese year.
Drink trendy, drink lucky. Our orange mocha, one of the most festive seasonal special drinks, is back on the menu. The enhanced citrus flavour yields from both our classic espresso and orange zest to announce the start of the new year. Our friends at Fukujuen, one of the most historic teahouses in Kyoto, have blended a special matcha for us, with dotted sprinkles of gold foils. Each cup brings the greatest luck.
Our friendly baristas are, as usual, here to greet you with wonderful smiles. We will close our shop for 3 days (4th – 6th February), but normal service will resume on 7th. Bring your loved ones to Lock Chuck and let our smiles and coffee bring you your luckiest year yet.
Happy Chinese New Year.
每年临近春节时分，中国这片广袤的土地便开始上演一年一度伟大的迁徙。植根内心深处的对故土的依恋，牵引着一颗颗游离的心。中国字的团圆，是一种神圣的仪式，难以动摇。
仪式把人们链接起来。文化的传承在一代代人的身上烙上印记，传播四方。中国人崇尚喜庆的食物。在春节，橘子必不可少，黄澄澄的颜色象征着财富元宝，发音还近似于“大吉大利”。餐桌上的肉堆成小山，一家人的团聚，祈愿来年的生活如同餐桌一般丰富。年的色彩是喜庆的，耀眼的。大街上的灯笼，旗帜和衣裳把城市涂成一抹浓重的红。过年还有一个传统习俗，说吉利的话。道一句恭喜发财，让笑容在空气中融化。
在LOCK CHUCK，春节的传统焕发新意。新年的装扮现已登场。我们再次邀请了最喜爱的本地年轻艺术家Evan担当视觉创意总监。他把我们的幸运号码67变成一只可爱的小猪，粉嘟嘟的配色洋溢着甜蜜，播撒春天的气氛。
新年就要喝得喜庆，喝出幸运。我们最具节日气氛的饮品之一黄橙橙摩卡重返菜单。散发着橙皮风味的Espresso再加上新鲜削制的橙皮，清新的味道唤醒冬眠的味蕾。我们的好朋友，来自京都最著名的茶屋之一，福寿园也为我们制作了限定的抹茶。浓郁的茶沫点缀着闪闪发光的可食用金箔。每一口，都是最幸运的滋味。
一如既往地，我们友好的咖啡师在节日期间用棒棒的微笑向你致意。从4号-6号（大年三十至大年初二），我们将关闭三天，从7号（大年初三）开始，你就能够在阳光下，微笑中，和你的家人朋友相聚于LOCK CHUCK。让一杯好的咖啡和棒棒的微笑开启你最幸运的一年。
春节快乐。
